About DeeLab

founded: 2023 · hq: singapore · part_of: tailjay

// what we do

Human-led data annotation

Founded in 2023 as a business unit of Tailjay. Based in Singapore, operating globally.

DeeLab delivers human-led data annotation services that power AI and machine learning applications across industries. We work across a wide range of data types: 3D LiDAR, audio, images, video and text.

Through DeeLab Academy, our in-house training and certification programme, we equip professional annotators and client teams with practical skills and QA know-how. It is the mechanism behind consistent quality: we train the people who label your data.

You can see what that looks like in practice in our portfolio, and what it costs on the pricing page.

/team

Get to know us

The people who run DeeLab day to day.

Hannah Ndulu, DeeLab Project Lead
Hannah Ndulu Project Lead · Head of Training, DeeLab Academy

Based in Kenya, Hannah oversees daily operations, leads our core annotation team and keeps projects consistent from batch to batch. As Head of Training at DeeLab Academy she designs and runs our training and certification programme, preparing annotators for real client projects. Her background spans bookkeeping, data annotation and web research, and she brings a meticulous, detail-driven approach to every task. “I’m passionate about bringing precision and quality to every project we undertake. I’m dedicated to ensuring that our services fuel innovation, drive insights, and deliver value to our clients.” Connect with Hannah on LinkedIn

Kari Kinnunen, DeeLab Founder
Kari Kinnunen Founder

Also founder & CEO of Tailjay, a Singapore-based venture builder operating globally. At DeeLab, Kari leads a growing team focused on data annotation and project-based support for AI and machine learning work. His background spans startup operations, team building and digital strategy: practical solutions, lean systems, continuous improvement. “We work with real data, real teams, and real deadlines. Our job is to make complexity manageable, and to deliver quality that holds up, not just in demos, but in the wild.” Connect with Kari on LinkedIn

Our annotators graduate from DeeLab Academy Our own training and certification programme, and the way into our team if you want to work with us.
deelabacademy.com ↗
Need a managed data team, not just a batch? DeeLab Gigs assembles and runs certified teams. Staffing, quality, timesheets and payouts handled.
deelabgigs.com ↗

// tell us about your data

Send us a sample. We’ll send back a scoped quote in 48 hours.